Every year, Effectory recognizes a small group of employers who stand out for one reason: their people say they do. These organizations aren’t celebrated for bold claims or flashy campaigns, but for consistently creating workplaces where employees feel valued, involved, and heard.
Effectory names the best employers of 2025 — Based on feedback from over one million employees

The 2025 World-class Workplace winners in the Netherlands are:
- Daan – fewer than 1,000 employees
- TenCate Grass – 1,000 to 10,000 employees
- Achmea – more than 10,000 employees
All three scored well above benchmark in key areas like Engagement, Enablement, Employer Excellence, and eNPS (employee Net Promoter Score) based on anonymous feedback from their people.
Strengthening Employership: Effectory’s World-class Workplace Event – Effectory
But they’re not alone. Many more organizations ran the World-class Workplace Scan last year and earned the label. They’ve put in the work to create better workplaces, and they deserve recognition for it.
See the full list of World-class Workplace label holders here.
Recognition you can’t buy
There’s no entry fee. No PR campaign. And no shortcut. You qualify by delivering a workplace experience that people want to stay in—and recommend.
To earn the World-class Workplace label, an organization needs to complete the Effectory’s World-class Workplace Scan. Results are benchmarked against data from over a million employees worldwide. Only those that outperform the benchmark receive the label. Top scorers by region are further recognized at the annual World-class Workplace Awards.
World-class Workplace event 2024: Continuity: Past, Present, and Future – Effectory
What made these winners stand out
Daan, TenCate Grass, and Achmea didn’t win because they ticked the right HR boxes. They earned it because their employees feel supported, heard, and know their work matters. That kind of culture comes from how leadership shows up every day.
Leadership that actually listens
These winners show that when you truly listen to your people, engagement, innovation, and success follow.
This year’s event put leadership in the spotlight. And for good reason. The conversation focused on what effective leadership means today, and how leaders can create cultures that stay strong and adaptable, especially in times of change.
As Effectory CEO Christian de Waard put it:
“Being a good employer requires good leadership—and that simply starts with listening. It’s been true for 26 years, and it still is. Especially now, with so much changing in technology and society, leaders need to offer direction while also creating space. Space where people feel safe and valued. The best leaders have the courage to be vulnerable and the openness to hear feedback. These winners show that when you truly listen to your people, engagement, innovation, and success follow.”
Leadership that drives retention, engagement & performance
Discover how effective leadership drives employee engagement, retention, and performance while addressing future challenges. Unlock strategies to strengthen your organization today.
download the guideWhy the label matters
Earning the World-class Workplace label signals more than just good intentions. It has real, measurable impact:
- Stronger employer branding – because people want to work where they’re valued,
- Faster, better hiring – label holders attract more and better candidates,
- Higher engagement – which leads to stronger retention and better performance.
Are you a World-class Workplace?
How to participate
There’s one way in: run the World-class Workplace Scan. If you meet or exceed the benchmark, you qualify for the World-class Workplace label.
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