Germany is Europe’s largest economy and the world’s fourth. As of the second quarter of 2022, around 45.5 million people were in employment in Germany. This continued the trend for somewhat steady and continuous growth in employment numbers.
Given the sheer scale of the German economy, it’s surprising that HR in Germany is sometimes considered less advanced than counterparts in the UK, Netherlands or the USA. Especially when it comes to digitalization or employee listening. But is this true?
To find out, Effectory conducted research into the “State of HR and Employee Listening in Germany”. We surveyed 350 HR professionals such as CHROs and HR Managers, throughout Germany. These professionals work in industries spanning healthcare, technology development, retail and many more.
Where is HR in Germany in terms of its maturity when it comes to gathering employee feedback and using it to tackle businesses’ big challenges? And what is HR in Germany thinking about in terms of strategy and issues regarding its people for the next 12 to 24 months?
In our full review of our research into the State of HR and Employee Listening in Germany we discuss in detail where HR is and what is on the post-COVID horizon. We also outline how employee listening can play an active role in building strategy and policies that can help HR and their organizations grow engagement and tackle the challenges ahead of them.
Here’s some key takeaways from our research.
Essential insights into German HR, what challenges it’s facing, and how employee feedback is being used. The ultimate guide to HR in Europe’s largest economy.Download
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We often find that there are major differences between organizations of different sizes regarding how they think about employee listening and put it into practice.
Effectory conducted additional analysis of these results based on organizational size. Here’s three key results:
We discovered that there’s a high level of maturity in terms of organizations having an employee listening strategy. But while HR has many important challenges coming up over the next two years, and is increasingly having to think strategically, not everyone is making the most of employee listening and boosting engagement.
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Over the past twenty-five years, Effectory has been dedicated to not only helping organizations to gather people analytics through employee feedback. We have also been dedicated to inspiring changes that can boost performance, productivity, and profit.
We know from extensive research of employees around the world, conducted for our Employee Experience Review 2022 that organizations with higher engagement rates witness a 35% increase in job satisfaction, 35% increase in retention, and a 29% increase in team productivity. Effectory helps organizations boost their engagement by making feedback an effective part of business operations.
Kramp’s HR Content & EX Specialist Wanda Stoteler says managers are increasingly seeing feedback as part of their role. They will utilize feedback gathered via the Effectory platform in their team meetings and 1-on-1s. This creates a sense of ownership and influence amongst the workforce. Making employees feel like their voice is really heard and taken into account is a way to increase engagement.
Read the full State of HR and Employee Listening in Germany report and find out how employee feedback can be used to invigorate your business strategies.
Effectory is Europe’s Leading provider of Employee Listening Solutions. Schedule a product demo and discover how to enhance your employees’ engagement.Demo request